She is 5’6”, has never been married, and has long brown hair and blue eyes.
Photos used are often selfies of her wearing skimpy vest tops showing lots of cleavage.
One of the most common techniques is to build up trust with the person by messaging for weeks or even months before suddenly having an emergency - the fake person being mugged but their daughter needing urgent surgery, for example - and asking for money.
But then they suddenly need money for rent too, then food, then medical fees, and it can quickly escalate.
A romance scam is a confidence trick involving feigned romantic intentions towards a victim, gaining their affection, and then using that goodwill to commit fraud.
Fraudulent acts may involve access to the victims' money, bank accounts, credit cards, passports, e-mail accounts, or national identification numbers or by getting the victims to commit financial fraud on their behalf.
If you find the picture is a fake, report the profile to the dating site immediately.
And it’s not just particularly vulnerable people who fall victim either.
“[It’s] not the case that stupid people fall for romance scams - they can be very clever,” Professor Monica Whitty, a cyber-psychologist, explains. Scamalytics, a company which runs anti-scammer software for a number of the major dating sites, are trying to reduce online dating fraud by creating profiles of the average male and female con artist.
“A lot of the online dating fraudsters we know are abroad.
They're in West Africa, Eastern Europe and it's very difficult for British law enforcement to take action against them in those jurisdictions,” Steve Profitt, Deputy Head of Action Fraud explains.